Is Kellogg a Good Investment?

PHOTO CREDIT: Kellogg’s

OVERVIEW

Kellogg Company is a company based in the United States. The company designs, manufactures, and sells a wide range of food products around the world. The company offers a wide range of cereal, breakfast, and other food products under Kellog’s, Morningstar Farms, Choco Krispies, and many others. The company was founded in 1906.

Why You Should?

  1. Kellogg is a great reopening play in an investor’s portfolio. The company saw sales in its commercial division drop as the pandemic shut down restaurants and other large venues. However, once the pandemic is over, the company will see strong growth return to this division.

Why You Should Not?

  1. The company faces tough competition in the food industry. Some of these competitors include General Mills, Conagra Brands, Campbell Soup Company, and many others. This competition might hurt the company and its investors in the future.

MY OPINION

I think that Kellogg is a good long-term investment due to its position as a good reopening play, positive impacts from the pandemic, its position as a safe investment option, its wide range of products, as well as continued innovation. however, tough competition and negative impacts from supply chain issues might hurt the company and its investors.